

Pete Fisch Tabbed New Rockers President
MARCH 9, 2020, HIGH POINT, N.C. – The High Point Rockers today announced the hiring of Pete Fisch as their new Team President at a press conference at BB&T Point in downtown High Point. With the Rockers, he will oversee all day-to-day operations of the organization, including sales, marketing, fan engagement, special events, and more. Fisch becomes the second President in team history, replacing Ken Lehner who resigned in August 2019 to tend to personal matters.
“Our Board of Directors spent quite some time searching for the right candidate to lead the Rockers and we firmly believe Pete is the best choice for our future,” said Coy Williard, Chariman of the Board of High Point Baseball. “His experience at Wake Forest University, the PGA Tour, and in Minor League Baseball speak for itself; but his character and personality are what make him the perfect fit for High Point.”
Fisch has spent the previous five years as the Associate Athletic Director for Guest Experience/Venue Management/Championships at Wake Forest University in Winston-Salem. In that capacity, he oversaw the daily operations of Event Management, LJVM Coliseum, and Wake Forest Tennis Complex while also monitoring all aspects of Guest Experience and developing new fan experience initiatives. Fisch also served as the Athletic Department’s liaison to Spectra Food Services, the company that also oversees all Food & Beverage operations at BB&T Point.
“I'm beyond thrilled to be joining the Rockers team and look forward to working with this staff, the board and the community,” Fisch said. “Last year was a phenomenal inaugural season and now we have a chance to continue building on that success. BB&T Point is truly a catalyst for growth in the area and offers an intimate setting with all the modern amenities. We are just at the beginning of an exciting venture to revitalize downtown High Point.”
Before joining the Demon Deacons, Fisch spent 11 years as the Director of Operations for Beaver Sports Properties, Inc. in Hickory, N.C., serving as the liaison to three minor league baseball teams: the Charlotte Knights, the New Orleans Zephyrs, and the Hickory Crawdads. During that time he also was an Associate Tournament Director for the Greater Hickory Classic at Rock Barn in Conover, N.C., a stop on the PGA Tour Champions Tour. His experience in professional baseball began in 1989 when Fisch was the Director of Stadium Concessions for the Columbus Astros, a Double-A affiliate in Columbus, Ga.
He later became the Assistant General Manager of the Carolina Mudcats (1990-92) and the Hickory Crawdads (1992-94) before being named the Vice President and General Manager of the Winston-Salem Warthogs in 1994. During his nine seasons with the Warthogs, Fisch supervised the stadium renovations as well as the process of a new team name and logo while also serving as the team’s liaison to the Carolina League.
Fisch now heads an organization that is gearing up for its second season of play in the Atlantic League of Independent Baseball after becoming the first expansion team in league history to make the playoffs in its inaugural year. The Rockers also made immediate impacts in the community, raising more than $30,000 for local organizations, donating over 1,000 books to area children, and creating over 125 jobs in High Point.
The stadium, BB&T Point, was also named Atlantic League’s Ballpark of the Year in 2019 and is preparing to host its first ever soccer match on March 24th, as well as its first ever concert, in conjunction with the High Point Market Authority, on April 24th. Information on these events and more, including Rockers 2020 contests, can be found by sliding to www.HighPointRockers.com. The Rockers season begins on April 30th when High Point hosts the Southern Maryland Blue Crabs.
What They Are Saying About Pete Fisch
"Pete is an excellent choice to lead the Rockers organization. He is creative, energetic and always searching for ways to improve the fan experience and the organization. He made outstanding contributions in various roles at Wake Forest and will do the same for the Rockers." Ron Wellman, Director of Athletics Emeritus, Wake Forest University
"Pete Fisch is one of the most focused, organized and strategic leaders in the area. His background as an athletics executive and his ability to make, build and maintain relationships makes him a perfect fit for High Point Baseball." Mike Buddie, Director of Athletics, Army West Point and Major League Baseball veteran
"Congratulations to the High Point Rockers on a home run hire of Pete Fisch. Pete has been a significant leader in our efforts to upgrade fan experience at Wake Forest. He is a consummate professional, tireless worker and I am confident he will have a transformational impact for High Point Baseball." John Currie, Director of Athletics, Wake Forest University
“I’ve known Pete Fisch for over 25 years during his time in both the baseball business and the golf business. His commitment to his job is second to none and he represents his organization in a professional and dedicated manner. High Point is fortunate to have him.” Dan Rajkowski, Executive Vice President/Chief Operating Officer- Charlotte Knights Baseball
|
![]()
Browse by Month »
December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 July 2022 June 2022 May 2022 April 2022 March 2022 February 2022 January 2022 December 2021 November 2021 October 2021 September 2021 August 2021 July 2021 June 2021 May 2021 April 2021 March 2021 February 2021 January 2021 December 2020 November 2020 October 2020 September 2020 August 2020 July 2020 June 2020 May 2020 April 2020 March 2020 February 2020 January 2020 December 2019 November 2019 October 2019 September 2019 August 2019 July 2019 June 2019 May 2019 April 2019 March 2019 February 2019 January 2019 December 2018 November 2018 October 2018 September 2018 August 2018 July 2018 June 2018 May 2018 April 2018 March 2018 February 2018 January 2018 December 2017 November 2017 October 2017 September 2017 August 2017 July 2017 June 2017 May 2017 April 2017 March 2017 February 2017 January 2017 December 2016 November 2016 October 2016 September 2016 August 2016 July 2016 June 2016 May 2016 April 2016 March 2016 February 2016 January 2016 December 2015 November 2015 October 2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 |